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Ryan Secord

Senior Investment Advisor, iA Private Wealth

Ryan is a Senior Investment Advisor at the award winning team Endeavour Wealth Management. He focuses on assisting clients with understanding and managing their wealth as well as planning for and transitioning into retirement.


's Quote

"Be fearful when others are greedy. Be greedy when others are fearful." -Warren Buffett

Ryan's journey to becoming a successful financial planner began at an early age. As a young boy, he earned money by delivering Winnipeg Free-Press newspapers and refereeing hockey and soccer games. Later, he worked with his father who was an electrician. Ryan realized early on the freedom that wealth could provide, even if that simply meant being able to buy his own small TV for his childhood bedroom.

A young Ryan immersed himself in the world of personal finance and while reading books like “The Wealthy Barber” was enticed by the "magic" of compound interest. At 12-years-old, with the help of his Uncle Rick, Ryan invested in his first stocks and even then, he thought, perhaps a job in wealth management would be interesting and could help him to create that freedom for other people as well.

After completing his high school education, Ryan pursued a Bachelor of Commerce Honours degree at the University of Manitoba. There, he majored in finance and also studied human resources management/industrial relations. He even had the opportunity to spend a semester studying at the Amsterdam University of Applied Sciences, which was a wonderful experience.

Ryan began his career in financial planning immediately upon university graduation. Over three years at Clarica (a subsidiary of Sun Life) Ryan gained valuable work experience along with a CERTIFIED FINANCIAL PLANNER® designation. Next up was an opportunity to work at Wellington West where over six years he continued to gain knowledge and credentials. That was followed by over a decade at Manulife before finding a great fit with Endeavour Wealth Management.

Ryan's personal life is just as fulfilling as his professional life. He and his wife, Morgan, have four children: Taylor, Hannah, Cole, and Grant. They have built a wonderful family life in La Salle, Manitoba, and enjoy the quiet of small-town living while still being close enough to Winnipeg's amenities.

Outside of work and family, Ryan is an avid sportsman. He enjoys playing golf and even had a hole-in-one. He once played 121 holes in a day with friends, and he got to play with his dad at the PGA scramble national final at Cabot Cape Breton. Ryan still enjoys playing hockey and loves watching his sons compete at high levels in their respective sports. He and his family also love spending time at their cabin near Kenora or going on warm vacations to Hawaii.